The MX4D expirience

         Selective theaters around America are advancing movie-going technology by broadening the experience through senses other then just auditory or visual.  Special seats in these theaters make the film more interactive.  These seats have the ability to create motion, a holes that spurts water and air, a rumbler, seat popper, back poker, leg tickler,neck tickler, theaters are installed with fans to mimick wind,  and have features to make strobe lights and fog effects.

       The film I saw with these features was JUSTICE LEAGUE , DC's latest action blockbuster. With every fight scene, I was tossed and turned as the hero took the punch. When the newly introduced Aqua-man shot himself from the icey waters, I was misted with the same wetness. As superman flew, the same wind whipped in my face. These features entirely engulf you into the movie. Here's my opinion: I don't don't go to the movies to be in the movies. Don't get me wrong, the right film can take you away from reality in the best possible way, But with justice league, I know I'm not Wonderwoman,  and I have no desire to punch and fight bad guys. To feel apart of this adrenaline is cool, but not why I watch movies. Especially, with figures such as iconic superheros, my initial reaction is to idolize rather than empathize.

       The experience was cool, would I go to MX4D regularly? no. But I do think a large population of movie goer would love this experience for movies like Justice League. It did enhance the movie. It did make the movie more memorable. I don't think MX4D is necessary to all films, but a small number of unique screens in each theatre would be a great option for the who have interest in the experience.

    Changes to make to MX4D may be to make it interactive, but not annoying. I've seen MX4D in other theaters, and the back-popper and neck ticklers were uncomfortable if not painful. B&B theaters were comfortable, thankfully, but that water sprayer sure was a pest. Maybe add more options for the personal movie goer to experience, some may love the water sprayer.

     For me,  I enjoy the traditional way of going to the theater and relaxing. MX4D isn't what I would call relaxing, but if its what the ticket buyer prefers, I have no problem with it and hope this interactive technology only improves.